Cookie Policy

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

1.1 Types of Technologies

We use several types of similar technologies:

• Cookies: Small text files stored on your device
• Local Storage: Data stored locally in your browser
• Session Storage: Temporary storage that expires when you close your browser
• Web Beacons: Small transparent images used to track user behavior
• Pixels: Tiny graphics used for analytics and advertising

2. How We Use Cookies

2.1 Essential Cookies

These cookies are necessary for our website to function properly:

• Authentication: Keep you logged in to your account
• Security: Protect against cross-site request forgery (CSRF)
• Session Management: Maintain your session across page visits
• Load Balancing: Direct you to the appropriate server
• Feature Toggles: Enable or disable specific features

These cookies cannot be disabled as they are essential for the service to function.

2.2 Functional Cookies

These cookies enhance your experience but are not essential:

• Preferences: Remember your settings and customizations
• Language: Store your preferred language
• Timezone: Display times in your local timezone
• Dashboard Layout: Remember your preferred dashboard configuration
• Theme: Remember your dark/light mode preference

2.3 Analytics Cookies

These cookies help us understand how you use our platform:

• Usage Analytics: Track which features are most popular
• Performance Monitoring: Identify slow-loading pages or errors
• User Journey: Understand how users navigate through the platform
• A/B Testing: Test different versions of features
• Conversion Tracking: Measure subscription and feature adoption

2.4 Marketing Cookies

These cookies are used for marketing and advertising purposes:

• Retargeting: Show relevant ads on other websites
• Campaign Tracking: Measure the effectiveness of marketing campaigns
• Social Media: Enable social media sharing and integration
• Lead Attribution: Track which marketing channels drive signups

3. Third-Party Cookies

3.1 Analytics Services

We use third-party analytics services to understand user behavior:

• Google Analytics: Website and app usage analytics
• Mixpanel: Product analytics and user behavior tracking
• Hotjar: Heatmaps and user session recordings

3.2 Customer Support

• Intercom: Live chat and customer support messaging
• Zendesk: Support ticket management and knowledge base

3.3 Marketing and Advertising

• Google Ads: Conversion tracking and retargeting
• Facebook Pixel: Social media advertising and analytics
• LinkedIn Insight Tag: Professional network advertising

3.4 Infrastructure and Security

• Cloudflare: Content delivery and security services
• AWS CloudFront: Content delivery network
• Stripe: Payment processing (for billing pages)

4. Cookie Consent and Control

4.1 Managing Your Preferences

You have several options to control cookies:

• Cookie Banner: Choose your preferences when first visiting
• Account Settings: Update cookie preferences in your account
• Browser Settings: Configure cookie settings in your browser
• Third-Party Opt-outs: Use industry opt-out tools

4.2 Browser Controls

Most browsers allow you to control cookies through their settings:

• Block all cookies (may break website functionality)
• Block third-party cookies only
• Clear existing cookies
• Set cookies to expire when you close your browser
• Receive notifications when cookies are set

4.3 Browser-Specific Instructions

5. Cookie Details and Duration

6. International Considerations

6.1 GDPR Compliance (EU)

For users in the European Union:

• We obtain explicit consent before setting non-essential cookies
• You can withdraw consent at any time
• We provide clear information about cookie purposes
• Essential cookies are based on legitimate interest

6.2 CCPA Compliance (California)

For California residents:

• Cookies may be considered "personal information"
• You have the right to know what information is collected
• You can opt-out of the sale of personal information
• Marketing cookies may be disabled upon request

7. Mobile App Considerations

If you use our mobile application:

• Similar tracking technologies may be used
• Mobile advertising IDs may be collected
• Push notification tokens are stored for messaging
• App usage analytics help improve performance
• You can control permissions through device settings

8. Data Retention

Cookie data is retained for different periods:

• Session Cookies: Deleted when you close your browser
• Persistent Cookies: Stored for specified duration (30 days to 2 years)
• Analytics Data: Aggregated and retained for business analysis
• Marketing Data: Deleted when you opt-out or after campaigns end

9. Updates to This Policy

We may update this Cookie Policy when:

• We implement new technologies or tracking methods
• We add new third-party services
• Laws or regulations change
• We improve our data practices

Significant changes will be communicated through:

• Email notifications to registered users
• In-app notifications when you log in
• Updated notices on our website

10. Contact Us